MAXMA 面向代理公司

接更多客户，不用加人。

Maxma 把团队手上的工时接过去：搭建、拉数、做材料，以及每个客户日常的优化。你的客户经理继续做策略，每一步改动由他们批准。

立即开始预约演示

几分钟完成配置，覆盖 10 多个广告平台。

一个目标，从头做到尾。01—05

你的目标同样的团队，
服务更多客户。

01

接入一个客户客户的账户 → 一个独立工作区

02

做诊断和规划客户的数据 → 一份清晰的首轮方案

03

跑你的方法论你的工作流 → 用在每个客户上

04

把价值证明出来实验 → 真实的增量提升

05

报告自动出每周一 → 可直接给客户的周报

ONE AI MARKETER · YOUR WHOLE BUSINESS IN VIEW

已支持

随时可问

把需求说出来。
成品直接交到你手上。

分析报告、客户复盘材料、新的视频广告、按客户品牌重做的竞品创意、上线一条新广告系列、修好转化追踪——手工的部分交给 Maxma，你只需要审核和批准。

↑

工作流

重复的工作，
只需要定义一次。

团队在每个客户身上反复做的事，变成工作流。描述一次，选好它什么时候跑——按排期，或者出现变化时——结果会送到团队日常工作的地方。

客户周报Save Workflow▶ Test Workflow

Building Blocks

Tip: Click “+” or drag blocks to the canvas to compose a workflow.

Search...

Start Trigger

Start+Run on a schedule, or when an event happens.

AI Agent

AI Agent+Reasons over data, applies expertise, and proposes actions or insights.

Capabilities

Google Ads — Read+Inspect Google Ads campaigns, ad sets, budgets, targeting, and recent performance.

Google Ads — Read & Write+Everything the Read node does, plus propose changes to Google Ads. Approval-gated.

Meta Ads — Read+Inspect Meta Ads campaigns, ad sets, budgets, targeting, and recent performance.

Meta Ads — Read & Write+Everything the Read node does, plus propose changes to Meta Ads. Approval-gated.

TikTok Ads — Read+Inspect TikTok Ads campaigns, ad sets, budgets, targeting, and recent performance.

TikTok Ads — Read & Write+Everything the Read node does, plus propose changes to TikTok Ads. Approval-gated.

Pinterest Ads — Read+Inspect Pinterest Ads campaigns, ad sets, budgets, targeting, and recent performance.

Pinterest Ads — Read & Write+Everything the Read node does, plus propose changes to Pinterest Ads. Approval-gated.

Bing Ads — Read+Inspect Bing Ads campaigns, ad sets, budgets, targeting, and recent performance.

Bing Ads — Read & Write+Everything the Read node does, plus propose changes to Bing Ads. Approval-gated.

Google Analytics — Audiences+Build remarketing audiences in Google Analytics.

Google Tag Manager — Tags+Set up and publish tags and triggers.

Meta Ads — Creative+Creative performance with previews.

YouTube Ads — Creative+Creative performance with previews.

LinkedIn Ads — Creative+Creative performance with previews.

Pinterest Ads — Creative+Creative performance with previews.

Meta Ads — Ad Research+Research competitor ads in the ad library.

TikTok Ads — Ad Research+Research competitor ads and trends.

Creative Annotation+Tag what’s in every ad to learn what works.

Create Image+Generate images from your products.

Create Video+Generate and edit video ads.

Create Ad+Plan and produce a complete ad.

Google Drive+Pull in files and deliver finished assets.

Shopify — Read+Read products, collections and orders.

Shopify — Read & Write+Also create products and pages. Approval-gated.

Slack Push+Send a Slack message at the end of the run.

Email Push+Send an email at the end of the run.

Start Trigger

Start+Run on a schedule, or when an event happens.

AI Agent

AI Agent+Reasons over data, applies expertise, and proposes actions or insights.

Capabilities

Google Ads — Read+Inspect Google Ads campaigns, ad sets, budgets, targeting, and recent performance.

Google Ads — Read & Write+Everything the Read node does, plus propose changes to Google Ads. Approval-gated.

Meta Ads — Read+Inspect Meta Ads campaigns, ad sets, budgets, targeting, and recent performance.

Meta Ads — Read & Write+Everything the Read node does, plus propose changes to Meta Ads. Approval-gated.

TikTok Ads — Read+Inspect TikTok Ads campaigns, ad sets, budgets, targeting, and recent performance.

TikTok Ads — Read & Write+Everything the Read node does, plus propose changes to TikTok Ads. Approval-gated.

Pinterest Ads — Read+Inspect Pinterest Ads campaigns, ad sets, budgets, targeting, and recent performance.

Pinterest Ads — Read & Write+Everything the Read node does, plus propose changes to Pinterest Ads. Approval-gated.

Bing Ads — Read+Inspect Bing Ads campaigns, ad sets, budgets, targeting, and recent performance.

Bing Ads — Read & Write+Everything the Read node does, plus propose changes to Bing Ads. Approval-gated.

Google Analytics — Audiences+Build remarketing audiences in Google Analytics.

Google Tag Manager — Tags+Set up and publish tags and triggers.

Meta Ads — Creative+Creative performance with previews.

YouTube Ads — Creative+Creative performance with previews.

LinkedIn Ads — Creative+Creative performance with previews.

Pinterest Ads — Creative+Creative performance with previews.

Meta Ads — Ad Research+Research competitor ads in the ad library.

TikTok Ads — Ad Research+Research competitor ads and trends.

Creative Annotation+Tag what’s in every ad to learn what works.

Create Image+Generate images from your products.

Create Video+Generate and edit video ads.

Create Ad+Plan and produce a complete ad.

Google Drive+Pull in files and deliver finished assets.

Shopify — Read+Read products, collections and orders.

Shopify — Read & Write+Also create products and pages. Approval-gated.

Slack Push+Send a Slack message at the end of the run.

Email Push+Send an email at the end of the run.

Connections ready

Google Ads READ Ready

Meta Ads READ Ready

Slack Ready

Start▶

Every Monday · 09:00 · your timezone

Configured

AI Agent▶

把这个客户上周在所有渠道的表现拉出来，和计划对比，写成客户周报。

Configured

Google Ads — Read

Meta Ads — Read

Push▶

发送到 Slack · #northpeak-outdoor

Configured

每周一

客户周报

写好周报，发到该客户的频道里。

每天

关键词清理

找出在浪费预算的关键词和搜索词，给出否词和暂停建议。

每小时

获客成本预警

成本一跳高就通知客户团队，并给出最可能的原因。

每天

预算进度

让每个客户都按预算走，跑超或跑不动都标出来。

每天

放大赢家

对跑赢客户目标的广告系列，一步步加预算。

每天

追踪健康检查

转化一旦不上报，立刻通知客户团队。

每周

创意变体

把每个客户跑得最好的广告做成新变体，上线测试。

每天

创意打标签

按钩子、形式和主题给每一条新广告打标签。

每周

创意疲劳检查

标出跑累的广告，并给出替换方案。

每周

赢家创意报告

比较不同钩子和形式，为下一轮创意定方向。

每月

受众更新

在 Google Analytics 里重建再营销受众。

每月

月度复盘材料

为每个客户整理月度复盘，开会就能直接用。

专属 AI 营销专家

每一块工作，
都能交给一位 AI 营销专家。

工作流适合那些能写下来的重复工作。它不一样：给它一个范围和一份工作简报，它就在团队旁边一直干活，主动找出该做的事，把方案带到你面前。

Search co-pilot

Non-brand search

ActiveLast worked just now · Next check Tomorrow 07:00

ConversationActivityLearnedBriefing

Brief

Grow non-brand search conversions while keeping CPA under $45. Tighten match types, prune waste, and test new ad copy every month.

Today 07:02
Added 14 negative keywords from last week’s search terms
Executed

像团队成员一样协作

把它当成
真正的团队成员来用。

上面这些，都可以从 Slack 里的一句话开始，不用先去配置界面里点半天。

# marketing

JS

Jess9:02 AM

@Maxma our jewelry ads feel expensive lately. Can you take a look?

Illustrative example. Nothing changes without your OK.

你的增长团队

一整支增长团队
每一位客户经理都能用。

六个专业角色的能力，开箱即用，用在每一个客户上。第一天就能开工，不用交接，彼此之间也没有隔断。

01投放

每一块钱都花在回报最高的地方。

在 10 个以上的广告平台上线并持续优化广告系列
优化关键词、受众、定向、创意和出价，把 ROI 做上去
开新渠道、加预算，并像老手一样盯住表现

02分析

所有数字它都看过了，你不用再看。

处理的数据量远超任何人能跟得上的程度，并把真正带来成交的结论挑出来
问题一出现当天就发现，追到真实原因，在花掉钱之前提醒你
把这些整理成清晰的分析报告和实时看板

03创意

知道什么能让你的顾客停下来并下单。

做图片和视频，从商品图到达人风的视频广告
给每条广告打标签并做分析，学会哪些钩子、形式和说法能赢
管好创意的整个生命周期：测新想法、换掉跑累的、淘汰没用的

04营销运营

把广告背后的这一套都理顺。

在每个平台配好代码、像素和转化
找出并修好坏掉或重复统计的追踪
把 Shopify 的商品、系列、受众和商品页都管好

05数据科学

把增长做成一套可预测的系统。

用 A/B 实验和增量实验持续优化，每次改动都有依据
把真实的增量增长做到最大，而不只是好追踪的那部分销售
告诉你下一块钱投在哪里增长最多，并在花之前预估影响

06工程

确保每一次点击都落在能成交的地方。

在你的 Shopify 店铺或官网里，搭出与广告一致的落地页
把数据连接建好，从广告账户一直到你的数据仓库
你自己什么都不用配：没有数据管道要搭，也不用提技术需求

决定权始终在你手里

没有你的同意，
任何改动都不会上线。

每一处改动都以方案的形式送到你面前。几秒钟看完，点一下批准，就完成了。

◷ Needs approval

Meta: create 1 creative, 1 ad

Wear It Everywhere | Vertical VideoCreate creative

• Everyday earrings, elevated. Meet the pair you’ll wear everywhere.

https://yourstore.com/earrings

Wear It Everywhere | Vertical VideoCreate ad

PAUSED

in Try-on videos · Prospecting

Reject

◷ Needs approval

Google Ads: create 1 ad group, 1 ad, add 7 keywords

NEW AD GROUP IN EXISTING CAMPAIGN

Campaign Jewelry – Search

Ad group: Waterproof EarringsENABLED

Default CPC $1.20

AD → yourstore.com

HEADLINES (10)

Waterproof Gold EarringsWear Them in the PoolHypoallergenic StudsFree Shipping Over $50+6 more

DESCRIPTIONS (3)

“Waterproof, tarnish-resistant earrings you never have to take off.”

KEYWORDS (7) PHRASE

waterproof earringshypoallergenic earringsearrings you can swim in+4 more

Reject

◷ Needs approval

Google Ads: create Shopping campaign “Summer Edit” — 3 products only, starts paused

Summer Edit – ShoppingCreate campaign

Standard Shopping PAUSED

$20.00/day · manual cpc

product bid $0.50 · Low priority

⊙ Only these 3 products — the rest of the feed is excluded

Sapphire Halo Stud EarringsBid $0.50

Heart Drop EarringsBid $0.50

Emerald Clover NecklaceBid $0.80

Reject

◷ Needs approval

Create Google Ads conversions: purchase, add_to_cart

+Create conversion purchase (purchase) will drive bidding

+Create conversion add_to_cart (add to cart) observe only

Reject

◷ Needs approval

Google Ads: change products in ad group “Best sellers” — add 2 products, remove 1 product, change 1 bid

Best sellersChange products

campaign Summer Edit – Shopping

ADD (2)

Heart Pendant NecklaceBid $0.50

Heart Drop EarringsBid $0.50

REMOVE (1)

Emerald Clover Necklace

BID CHANGES (1)

Sapphire Halo Stud EarringsBid $0.50 → $0.70

Reject

◷ Needs approval

Meta: raise budget on 1 ad set

Try-on videos · ProspectingUpdate budget

AD SET

$150.00/day → $180.00/day

Cost per new customer held at $33 for five days, under your $40 goal. Next check in 3 days.

Reject

Illustrative proposals with sample numbers. Try approving one.

面向代理公司

每个客户，
一个独立的工作区。

每个工作区都是隔离的，数据、记忆、工作流和成员各自独立。客户之间一键切换，并且可以把工作区分享给需要的人，从一起干活的同事，到只想看结果的客户。

SWITCH WORKSPACE

Solace Skin✓

Northpeak Outdoor

Brightline Software

Harbor Coffee Co.

Workspace

Solace Skin

6workflows running

2changes awaiting approval

Roles

工作区所有者管理工作区和成员
协作成员编辑并运行工作流
审批人批准提交上来的改动
只读成员仅查看结果

Built by Marketing Scientists and Operators From

AsanaVISAGoogleUberAmazonP&GTransUnion

Frequently Asked Questions

可以。工作流定义了什么时候跑什么，任何会改动账户的步骤都可以要求先批准。每个平台的连接由你选择只读还是可读写，没有给的权限，系统不会让它越过去。

每一个都有独立的工作区，数据、记忆、工作流和成员各自隔离，切换只需一下。工作区也可以分享给其他同事一起查看和审批。

可以。Maxma 会把平台数据、分析工具数据和 MMM 的结果并排比较。企业版还可以接入你数据仓库里的多触点归因，并用增量实验的结果来校准，包括其他供应商跑的实验。

模型在所有渠道上持续运行，增量实验用真实世界的提升来检验它，实验结果又反过来校准模型，所以预算建议会越来越准。

这不是目的。Maxma 给你的是今天没有的产能：不招人也能开一个新渠道；在还养不起专职投放或代理商之前，就把付费广告跑起来；让一个小团队具备一整支增长团队的覆盖面。它确实会提高标准——好的代理商和专家用了它能做更多事，你现有团队的每一个小时也更值钱。

安全。默认情况下，没有你的批准，账户里不会有任何改动。你也可以划清边界：哪些类型的改动可以自己做，哪些必须先问你。每一次改动都会记录在历史里，什么时候改了什么、为什么改，都查得到。

几分钟。注册后连上广告账户和 Slack，需要的话再连店铺、Google Analytics 等，就可以开始了。

按任务选择最合适的模型，包括主流的大语言模型，以及图像、视频和语音生成模型。你也可以在提问时指定某一家，或者在工作流里固定下来；不指定时，Maxma 会自动选。

你的数据只属于你。我们不会用它训练任何模型，也不会跨账户共享。平台通过 SOC 2 要求，数据传输和存储全程加密，访问权限由你在连接每个平台时自己决定，只读还是可写都由你选。